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Product marketing support

Packaging design, claims and content, how-to guides and point-of-sale — everything to help a launch land, backed by category and regulatory know-how.

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Give your launch every advantage

Marketing support built by people who know the category.

A great product still needs the right story, packaging and content to succeed on shelf or online. Our team supports brands with packaging and label design, regulatory-safe claims and content, how-to guides and FAQs, and point-of-sale materials — informed by decades in the supplement and OTC category.

  • Packaging and label design suited to your market.
  • Claims and content that stay on the right side of regulation.
  • How-to guides, FAQs and point-of-sale launch collateral.

We provide suggested claims but, as a brand owner, it is your responsibility to verify claims meet regulatory requirements in your market(s).

Brand & Packaging Design

From first-time launches to established brand refreshes.

Whether you're a startup building a brand from scratch or an established brand ready for a refresh, our team designs packaging and branding that stands out on shelf and builds trust with your customers. We handle everything from initial concept through to print-ready artwork, tailored to your dosage form, market and positioning.

  • New brand and packaging design for startups.
  • Brand refreshes and packaging updates for established products.
  • Print-ready artwork tailored to your dosage form and market.

Where we provide packaging design services, as a brand owner, it is your responsibility to ensure compliance with regulatory and other legal requirements in your market(s).

Exclusive access to our collateral library

Everything your team needs to sell in, market and grow the range.

Once you're an AWS360® customer, you get exclusive access to our collateral library — marketing collateral, technical sales materials and a growing product concept library to help you sell in and market with confidence.

Concordix® customers receive additional access to the Concordix Brand Center, an extensive range of free marketing assets ready to use.

  • Marketing collateral and technical sales materials.
  • Access to our product concept library.

From packaging to point of sale

Marketing support at every stage of a launch.

01

Brand & packaging design

Shaping how the product looks and feels on shelf and online.

02

Content & claims development

Writing content and claims that are compelling and compliant.

03

Launch collateral

How-to guides, FAQs and point-of-sale materials, ready for launch.

04

Post-launch support

Refining content and collateral as the product finds its market.

Planning a launch?

Tell us about your product and timeline — we'll help you land it.